Going for the Goal with the 86 Topps Jerry Rice Rookie Card

Published August 22, 2020

I recently discovered an amazing platform called Rally Rd which engages in crowd investing of collector items, such as high-end sports cars, sports memorabilia, rare books and comic books, fine jewelry and more. One of the recent initial public offerings on Rally Rd was the 1986 Topps Jerry Rice rookie card, graded by SGC as Gem Mint 10 condition.

Needless to say, I jumped on the opportunity to throw my hat in the ring and am now the proud owner of twenty shares of this card. If there hadn’t have been a limit on the number of shares allowed to purchase, I would certainly have purchased more – a lot more. With an IPO of $23,000 the ’86 Rice Rookie is being offered at a considerable discount over recent market prices.

According to recent sales data, the 1986 Topps Jerry Rice rookie card has had several sales in 2020, the last three being in the months of May, June and July. In May of 2020 a PSA Gem Mint 10 of the card sold on eBay for a final price of $31,655 – a month later in June 2020 the card, also in PSA 10 Gem Mint commanded a final selling price of $32,877 – and finally, on July 13, 2020 the card, again a PSA 10 Gem Mint, sold for $29,902 – giving an average over the last three sales of $31,478!

While the trend for the card was going up in 2020, the final sale in July has a concerning downward tick from the previous two sales, however, is still higher than the offering from Rally Rd, providing for an easy 30% return on investment should the card reach a sales price compared to the last sale this year. Below is a chart of all recorded sales for the ’86 Topps Jerry Rice rookie card from January to August 2020 all in PSA Gem Mint 10 condition.

Despite the last sale, we can see that the card has seen a consistent increase in value this year, with a nearly 73% increase in value from the first sale of the year to the last sale recorded in July. If we go back in time ten years the first sale of 2010 was on the 1st of January and the card sold for $2,644 – presenting a whopping 1,140% increase in value over the last ten years!

I am a firm believer that all investments should be approached as a long term investment, and the ’86 Topps Rice card is no different – I intend on holding on to my shares of this card until such time that Rally Rd sells it, or I can unload my shares for a hefty premium over my purchase price. If the last ten years are an indication of the next ten years, I think I will be looking forward to a pretty nice return! Too bad I couldn’t get my hands on one of these cards ten years ago when I could have purchased one outright!

You will notice that all of my data for this card and sales reference PSA graded and authenticated cards, the reason for this is because the SGC Gem Mint 10 card offered on Rally Rd is the only SGC 10 in current existence. A quick look at the SGC population report shows that as of the date of this article, there is only one SGC 10, three SGC 9.5’s, and forty-two SGC 9.0’s. In total, SGC has graded and authenticated a total of 1,962 of the 1986 Topps Jerry Rice cards, making this card from Rally Rd quite rare.

*Disclaimer: Investing in trading cards, comic books, memorabilia, and any other item involves substantial risk of loss and is not suitable for everyone. Cardboard Prospector does not provide financial advice, and none of our articles or opinions should be construed as financial or investment advice. We do not guarantee results from your decision making based on our opinions and content. You should always conduct your own research and due diligence prior to making any investment.


I started collecting cards when I was about 8 years old, with my passion being baseball cards. I grew out of collecting in my teens and spent the better part of my 20’s focusing on education and career. Now in my mid-30’s I have dove back in to collecting and now prospecting and investing in cards and comics as well. I like to write about ways to collect and invest and share my experiences in the collecting and investing world of sports cards and comics. I am also an avid cigar enthusiast and you can get cigar reviews and information on my sister site Cigar Informer at https://www.cigarinformer.com

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